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Are Your KPIs A-OK?

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Business planning initiatives are predicated on a fundamental assumption – that we can anticipate the future.  While it makes good sense to do all that we can to put plans in place based on the best knowledge currently available, it is not sufficient to ensure that the organization is prepared to meet the needs of […]

OSHA cites Impact Plastics for 24 violations

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PUTNAM —Impact Plastics, a long-time business in Putnam, has received 24 citations from OSHA.Twenty-two of the citations are considered serious, which the U.S. Department of Labor’s Occupational Safety and Health Administration said means “there is substantial probability that death or serious physical harm could result from a hazard about which the employer knew or should have known.” Impact Plastics, the business name of […]

Biz Bits: Tips for applying for small business loans

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Tip of the WeekLoans offered through the U.S. Small Business Administration offer a number of key advantages, including longer payback terms and higher borrowing limits, which can be useful when financing necessities like real estate and equipment. Unfortunately, despite the many benefits SBA loans offer, few small businesses take advantage of them. Here are a few tips to keep in mind when applying for an SBA loan:* Know your business – The first thing any lender wants […]

Digital Media Marketing: Make an impression with your logo

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By Darcey Fahey Propel MarketingWhat is the first thing you notice when you recognize a company? Their logo. (If they are smart, they have a good one!)Why? Because most of us are visual people. We learn and remember things better from a visual standpoint. That means your business’ success depends on memorable imagery.But it’s not enough to have just any logo and branding. Logos that have no meaning or don’t connect to the […]

Digital Media Marketing: Facelift for Facebook Business Pages

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By Justin Kane, Propel MarketingIn March, Facebook announced upcoming changes to Business Pages, and they’re finally here!With streamlined views and easier-to-access data, the new design of business profiles on Facebook is a win-win for consumers and business owners alike.The idea came from the need to create a streamlined look that would appeal to the user and allow for consumers to better find the information they are looking for. While […]